In 2016, Hampton Creek CEO & Founder Josh Tetrick took out a full-page ad in the New York Times to publicly address Donald Trump's campaign. We agreed that it also would be fun to digitally project the letter onto the Terminal Tower in Cleveland, Ohio, the city where the RNC convention was taking place at the same time.
This is a short documentary capturing the moment.
STILLS
CREDITS
DIRECTOR, PRODUCER
PRODUCER
DP
EDITOR
COLOR
SPECIAL THANKS
Colby Macri
Narissa Lee
Jeremy M. Borg
Emile Bokaer
Mission Film & Design
Obscura Digital